Deriving Value from IP
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Dr. Kalyan C. Kankanala
Gaining business value from intellectual property is as important as protection iof intellectual assets. Dr. Kalyan's video on 'Deriving IP Value' is aimed at throwing light on some of the important steps to be taken by businesses to gain business value from their intellectual assets. The video delves into
Using IP Audits as a tool to mine uncovered IP and establish robust processes for gaining value;
Exploring license opportunities and strategy;
Integrated IP protection as a strategy; and
Value of building quality IP to businesses.
Size
68.3 MB
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